Laura Schober is an experienced writer, editor and communications professional who crafts captivating content that drives audience growth and brand awareness across multiple platforms.
With over 12 years of experience in journalism, PR and communications, she has worked with hundreds of brands and clients in the fields of health, wellness, food, beauty, fashion and hospitality.
From global beauty brands to biopharmaceutical companies, Laura has managed a diverse range of client accounts. With her wide-ranging client experience, she is skilled at writing both lifestyle and corporate content.
As a journalist and content strategist, Laura specializes in finding the heart of your brand’s story so you can grow your audience and exceed your business goals.
Work with Laura:
Content Writing
- Editorial articles
- Sponsored content
- Website content
- Blog posts
- Press releases
- E-newsletters
- Editorial calendar development
- Biography and company profiles
View Laura’s portfolio here.
Copywriting
- Website and social copy
- E-flyer copy
- Advertorials
- Sales pages
Brand Communications
- Brand strategy and development
- Social media content strategy
- Media training
- Media relations consulting (key message development and pitching strategy)
- Press releases
- Writing, editing and proofreading campaign materials (i.e. infographics, fact sheets)
- Internal communications services
Laura specializes in implementing out-of-the-box, creative communications strategies that will engage and grow your target audience.
Her client roster has included Allergan, AbbVie, Amici Camping Charity, Church & Dwight, DermaSpark Products, Desjardins, Hotel X Toronto, wet n wild Beauty, Wine Fest Toronto and Youth Without Shelter.
Editing
- Magazine and newspaper articles
- Website content
- Blog posts
As a seasoned editor with over seven years of magazine-editing experience, Laura has a keen eye for detail and a penchant for proper grammar. Whether you need a copy editor or a structural editor, she can help improve the quality and flow of your editorial content.
Fact-checking
- Magazine and newspaper articles
- Website content
Laura holds eight years’ experience in magazine fact-checking, working within the fields of health and nutrition science, fashion, beauty, tourism, sustainability and food.
Interested in working together?
From media publications to small businesses and large corporations, Laura offers customized content and brand communications services to help you reach and grow your audience. Get in touch!
Laura Schober 